After your website is live and ready for new customers, what next? Getting website traffic is another goal in the marketing world. The good news is that website traffic is not the be all, end all of ecommerce performance measurements. But it is still a great starting point to determine a website's popularity and visibility. In the past it was all about how many clicks a website received, now it's about the visitor was visiting, bounce rate and ranking.

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There are several ways to improve your website yourself:

• Social media advertising

• Blogging

• SEO optimization

• Engaging with others on blogs and forums

• Email marketing

• Become a contributor

• Host a webinar

• Create a podcast

• Find partners in your industry